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Social emotional learning students remember
The Rooster Roo Identity SEL Program is an engaging social emotional learning program designed to help elementary students discover who they are, build confidence, develop positive relationships, and make better choices.
It is delivered through fun, interactive assembly style sessions that use the animated Rooster Roo character, storytelling, music, role play, and student participation to make social-emotional learning meaningful and memorable. The program was created by Antonio Daniels, a mentor and youth development leader with more than 20 years of experience.
Who the program serves
Rooster Roo works with the people who support children every day.
Schools
Support classroom culture and student character.
School districts
Bring a consistent SEL approach to multiple campuses.
Educators
Give teachers a fresh, engaging way to teach identity and emotions.
Childcare centers
Build early confidence and kindness in young children.
Youth organizations
Add a positive identity program to clubs and after school care.
Community partners
Reach families through shared events and local programs.
What students gain
Every session is built around skills children can use at school, at home, and with friends.
A strong sense of self
Confidence in who they are.
Perseverance
The habit of trying again.
Emotional awareness
Naming and managing big feelings.
Positive relationships
Kindness, respect, and teamwork.
Good decisions
Thinking before acting.
How it works
1
Tell us your needs
Send an inquiry with your school or organization, grade levels, and preferred dates.
2
We plan the visit
We agree on a session format that fits your schedule and students.
3
Rooster Roo comes to you
Students take part in the program at your school or site.
Trusted in our community
The Rooster Roo Identity SEL Program is a partner of the Hoke County EC Department and is already part of student life in local schools.
8
elementary schools currently served
Hoke County
EC Department partner
Openings
for more schools and counties
Teacher resources: K–2 workbook
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Rooster Roo’s Feelings Adventure! is a K–2 workbook that extends the lessons from the Rooster Roo Identity SEL Program. Students practice recognizing emotions, understanding how feelings can influence behavior, and making helpful choices.
Stop. Breathe. Name It. Choose.
Meet My Feelings
Feelings Detective
My Feelings, My Body
My Feelings Weather
What Would Rooster Do?
My BAKAAT Promise
Rooster’s Missing Snack
Use it for morning meetings, SEL lessons, independent activities, classroom discussions, and take-home practice. BAKAAT stands for Be Awesome, Kind, Amazing, And Terrific!
Grades 3–5 workbook
Rooster Roo’s Feelings & Choices Challenge! helps students in grades 3–5 explore how emotions, thoughts, and choices are connected. Through real life scenarios and reflective activities, students practice emotional awareness, perspective taking, problem solving, and responsible decision making.
Think It Through. Make Your Choice. Keep Growing.
Strategy Lab
Emotion Investigation
My BAKAAT Action Plan
Decision Lab
The Emotional Chain Reaction
My BAKAAT Promise
Feelings, Choices & Responsibility
Change the Story
The Missing Snack Case File
Use it during or after a Rooster Roo SEL assembly, in classroom lessons and morning meetings, for small group discussion, or as individual reflection. A Teacher Quick Guide is included.
Request information or book a session
Tell us about your school or organization and we will reply with next steps.